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Cracker Barrel learned the hard way this quarter that nostalgia is not just a marketing gimmick — it’s the backbone of the brand. Shares of the Lebanon, Tennessee-based chain slid nearly 5% on Thursday after a disappointing fourth-quarter earnings report and a swift corporate about-face that has......
Source: Independent Journal Review
Original URL: https://ijr.com/cracker-barrel-ceo-admits-mistake-during-earnings-call/